Lily Chen

Publisher Lily Chen is the daughter of Jay Chen (the founding publisher of Asian Fortune). After Jay's passing, Lily wanted to continue her father's legacy of providing a voice for the AAPI community and took over the publisher role.

Hyundai Motor Unveils Design of All-Electric IONIQ 6, Electrified Streamliner with Mindful Interior Design

Hyundai Motor Company today revealed the streamlined and timeless design of the highly anticipated IONIQ 6, the second model in its IONIQ dedicated all-electric-vehicle lineup brand. IONIQ 6, which Hyundai describes as an Electrified Streamliner, is aerodynamically sculpted and makes innovative use of sustainable materials to reflect today’s EV customers’ values. Inspired by Hyundai’s Prophecy EV Concept, IONIQ 6 is …

Read More »

Unplug and Play: 2024 Toyota Prius Prime Redefines the Daily Drive

The 2024 Prius Prime is the versatile Plug-in Hybrid Electric Vehicle (PHEV) that’s made for life on the go. Available in SE, XSE, and XSE Premium grades, it’s capable of handling most daily commutes, with a manufacturer-estimated all electric range of up to 44 miles. When the longer-haul calls, its fuel-efficient hybrid powertrain is ready to keep going with up …

Read More »

CELEBRATING AN ENDURING LEGACY AT THE 40TH ANNIVERSARY BUGATTI FESTIVAL IN MOLSHEIM

Each year, on the weekend closest to the birthday of Ettore Bugatti – 15 September 1881 – the town of Molsheim in Alsace is transformed with a three-day celebration of Ettore’s incredible legacy. The Bugatti Festival, organized by the Enthousiastes Bugatti Alsace (EBA), is a pilgrimage of Bugatti fans from all over the world, descending on the place that will …

Read More »

Top Issues Linked to Big Asian American 2024 Voter Turnout

By Jennie L. Ilustre In 2020, concerns for public safety and reproductive rights led to a huge voter turnout by Americans of Asian descent. What would it be next year? The economy, jobs, healthcare, anti-Asian racism, and education–these are the top responses of both Asian American Democrats and Republicans interviewed for this article. They are also the same top concerns …

Read More »

Labor’s Julie Su Confirmation In Jeopardy

By Jennie L. Ilustre Julie Su’s confirmation as U.S. Secretary of Labor is in jeopardy, with Sen. Joe Manchin (D, West VA) declaring his opposition recently. Manchin cited Su’s “more progressive background” as a hindrance to compromise, according to NBC News. He wanted a secretary who will be a voice “for both labor and industry.”           With Senate Republicans united …

Read More »

NAPABA, APAICS Hail New Federal Judges Ho and Choudhury

By Jennie L. Ilustre Top Asian American organizations have lauded the Senate confirmation of Dale Ho as federal judge to the U.S. District Court for the Southern District of New York and Nusrat Choudhury to the U.S. District Court for the Eastern District of New York. Judge Choudhury           Judge Choudhury is the first Bangladeshi American and the first Muslim …

Read More »

Community Lauds 2 Asian Americans Named in Top Posts

By Jennie L. Ilustre May is Asian American Heritage Month, and the community is in the mood to celebrate. Reason: The new president of the World Bank and the new head of the White House Domestic Policy Council are Americans of Asian heritage. Remarked Madalene Xuan-Trang Mielke, President & CEO of the Asian Pacific American Institute for Congressional Studies (APAICS): …

Read More »

APA Leaders Optimistic Julie Su Will Head Labor Agency after Senate Committee Vote

By Jennie L. Ilustre Asian American leaders continue to express optimism for the “swift confirmation” of Acting Labor Secretary Julie Su as head of the agency–especially after a Senate committee voted along party lines on April 26 to advance her confirmation. Washington, DC – United States Deputy Secretary of Labor Julie A. Su Among the first to welcome the news …

Read More »

2023 LEXUS IS 350

For more than 20 years, the IS has provided a dynamic bond between driver and machine for guests across the world. With the launch of the all-new IS in 2021, Lexus expanded on that legacy by sharpening the driving performance fundamentals through the introduction of Lexus Driving Signature, a key pillar for the Lexus brand. Then, in 2022, the all-new …

Read More »

The Edmunds Top Rated Electric SUV of 2023: Hyundai IONIQ 5

Adding to its extensive list of prestigious awards, the Hyundai IONIQ 5 was named the Edmunds Top Rated Electric SUV of 2023. The Edmunds Top Rated Electric SUV category includes segments across all mainstream, luxury, super luxury and performance electric SUVs. According to Edmunds, IONIQ 5 exemplifies the top qualities of an electric SUV: comfort, convenience, battery range and efficiency, and is a good …

Read More »

THE NEXT CHAPTER OF ELECTRIFIED: THE ALL-NEW 2023 LEXUS RZ 450E

The future of Lexus Electrified has arrived with the introduction of the all-new, all-electric Lexus RZ 450e. The RZ is the brand’s first globally available, purpose-built battery-electric vehicle that brings a dynamic driving experience and distinctive design focused on performance. The RZ is the latest electrified vehicle in the Lexus lineup, which includes seven hybrid and plug-in hybrid vehicles. The …

Read More »

Live Legendary with the All-New 2023 Sequoia Full-Size SUV

The all-new 2023 Toyota Sequoia lives up to its powerful and legendary namesake, thanks to a head-turning new look, luxurious comfort, impressive technology and the perfect blend of performance and efficiency. Coupled with Toyota’s long-lasting quality, durability and reliability, the three-row SUV is sure to stand tall in the large-size SUV segment when it hits dealerships at the end of …

Read More »

2023 MAZDA3

Mazda North American Operations continues to announce its 2023 model year lineup with updates to the Mazda3. Available as a sedan or hatchback, the Mazda3 offers customers a compact car with engaging driving dynamics and a sophisticated design. Hatchback models will arrive at dealerships in the fall, followed by sedan models this winter. For 2023, the Mazda3 receives enhancements to …

Read More »

Why Asian Oscar Awards Will Make A Huge Difference

By Jennie L. Ilustre Watching an Asian film win seven major Oscar awards, and India taking home two Oscars recently, arts advocate Wuiping Yap knew she was witnessing a truly historic moment. The awards will have long-lasting changes in society, she thought. They will inspire generations as well. She said the historic, stunning success of “Everything Everywhere All at Once” …

Read More »

Confirm Julie Su as Labor Secretary, Biden, APAs Urge the US Senate

By Jennie L. Ilustre The push is on for the swift Senate confirmation of Labor Deputy Secretary Julie Su, after President Biden nominated her to be the next Secretary of Labor. Her confirmation would make her the first Asian Pacific American (APA) in a cabinet position after two decades. Julie Su          ”Julie is a champion for workers, and she …

Read More »

2023 Honda HR-V

Stylish, sporty, and with a roomier feature-rich interior, the all-new 2023 Honda HR-V gains aspirational qualities beyond its segment. Designed and engineered without compromise, the second-generation HR-V is longer, wider, and more fun-to-drive than its predecessor, while featuring improved front and rear interior comfort, and one of the largest cargo areas in its class to enhance the lifestyle of young, …

Read More »

Lexus ES 300h Ultra Luxury

The Lexus ES continues to offer guests bountiful choices to fit their personalized interests, passions and lifestyles for the 2023 model year. As the top-selling sedan in the brand’s lineup, the Lexus ES returns for 2023 with the Lexus Interface multimedia system, a redesigned center console and new trim and material options. The ES family is also expanding this year …

Read More »

2023 Hyundai Palisade

Hyundai today unveiled its significantly enhanced 2023 Palisade SUV in a global debut at the New York International Auto Show. The new Palisade offers freshened interior and exterior design cues, new infotainment and safety features, and advanced driver assistance systems. The 2023 Palisade arrives at Hyundai dealers this summer. “The enhanced 2023 Hyundai Palisade offers the design appeal and features …

Read More »

2023 Toyota Highlander Hybrid Platinum

For the 2023 model year, Toyota is giving buyers even more reasons to choose the Highlander for their next vehicle, starting with an all-new engine for the gas models that offers impressive performance in a compact package. 2023 Highlander gas models are now equipped with a new, higher-torque, high-efficiency turbocharged engine. The 265-horsepower, 2.4-liter turbocharged four-cylinder, which uses balance shafts …

Read More »

2023 MAZDA CX-9

Mazda’s three-row midsize crossover SUV, the CX-9 continues to embody many of the premium values the brand’s vehicles display while remaining one of the safest vehicles in its class. The CX-9 continues to feature standard i-Activ AWD, enhancing driving dynamics, handling, and vehicle control, allowing the driver to enjoy a more confident driving experience. Additionally, the CX-9 is one of …

Read More »

1st Asian American President at Purdue ‘An Inspiration’

By Jennie L. Ilustre Mung Chiang’s appointment as the first Asian American president of Purdue University in its 153-year history is “an inspirational thing,” according to the chairman of the board of trustees, which made the unanimous decision. Chiang, 45, dean of engineering since 2017, started in his new post in January. He was named the next president of Purdue …

Read More »